JLR to celebrate heritage and innovation at the Festival of Speed

25th June 2024

Rachel Roberts

JLR will bring a wide contingent of cars from all four of its brands to the 2024 Festival of Speed presented by Mastercard. Range Rover, Discovery, Defender, and Jaguar will each have their own space within the JLR stand alongside a wide range of extra activities across the weekend.

Let’s start with Range Rover, which will be showcasing its entire timeline featuring everything from its current flagship Range Rover Sport SV, which will be making its way up the Hill, to the original 1970 Range Rover which will be on static display. You can also expect to see the SV Burford Edition, the Velar, and the Evoque.

This year marks 35 years of the Discovery brand, and those in attendance at the Festival of Speed will be able to take a closer look at an original version of the iconic SUV from 1989. That’ll be joined by various variants of the Discovery lineage, including the Discovery Sport.

Jaguar is also marking a milestone in 2024 as it celebrates 75 years of sportscars. As the brand closes in on a whole new electric era, the Festival of Speed will be the focal point for a poignant celebration of the marque’s history. The crowning feature of Jaguar’s presence will be an E-type ZP Edition, a stunning recreation of the original Series 1 Jaguar E-type, which takes inspiration from a car once raced by Graham Hill, which will be on display throughout the weekend.

Alongside that, the 1988 Le Mans-winning XJR-9 LM will be in action on the Hill, as will Jaguar’s latest motorsport creation, the I-Type 6 Formula E racer which is currently leading the team’s championship, which is a major part of Jaguar’s switch to a fully-electric future.

Jaguar will also be screening a special film throughout the weekend which will offer an opportunity to soak in the rich history of this legendary brand.

Finally, ticket holders will also have the opportunity to enjoy the Defender off-road experience that will be running throughout the Festival of Speed weekend. The Defender brand will also be showcasing a classic Defender 110 alongside the new 110 Sedona Edition on its stand, while the new Defender Octa will make its long-awaited global dynamic debut as part of First Glance presented by heycar.

Only Thursday general admission tickets remain, with Friday, Saturday, and Sunday tickets now sold out, although a limited number of hospitality packages for all days are still available. Tickets and packages can be purchased from £70.

Festival of Speed
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FOS 2024
JLR
Range Rover
Discovery
Jaguar
Defender
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